A Splendid Exchange-How Trade Shaped the World

Economics and Business

William J. Bernstein, “A Splendid Exchange: How Trade Shaped the World”
How to Master the Art of Selling from SmarterComics by Tom Hopkins and Bob Byrne
Family Fortunes: How to Build Family Wealth and Hold on to It for 100 Years by Bill Bonner, Will Bonner
Gen Tanabe, Kelly Tanabe, “The Ultimate Scholarship Book 2013: Billions of Dollars in Scholarships, Grants and Prizes”
Micah Solomon, “High-Tech, High-Touch Customer Service: Inspire Timeless Loyalty in the Demanding New World of Social Commerce”

William J. Bernstein, “A Splendid Exchange: How Trade Shaped the World”

2009 | ISBN: 0871139790, 0802144160 | 495 pages | EPUB | 5,9 MB

Adam Smith wrote that man has an intrinsic “propensity to truck, barter, and exchange one thing for another.” But how did trade evolve to the point where we don’t think twice about biting into an apple from the other side of the world? In this sweeping narrative history of world trade, William J. Bernstein tells the extraordinary story of global commerce from its prehistoric origins to the myriad controversies surrounding it today. He transports readers from ancient sailing ships that brought the silk trade from China to Rome in the second century to the rise and fall of the Portuguese monopoly in spices in the sixteenth; from the American trade battles of the early twentieth century to the modern era of televisions from Taiwan, lettuce from Mexico, and T-shirts from China. Lively, authoritative, and astonishing in scope, A Splendid Exchange is a riveting narrative that views trade and globalization not in political terms, but rather as an evolutionary process as old as war and religion–a historical constant–that will continue to foster the growth of intellectual capital, shrink the world, and propel the trajectory of the human species.

How to Master the Art of Selling from SmarterComics by Tom Hopkins and Bob Byrne

English | 2011 | ISBN-10: 161066003X | EPUB | 80 pages | 7 MB

After failing during the first six months of his career in sales, Tom Hopkins discovered and applied the very best sales techniques, then earned more than one million dollars in just three years. What turned Tom Hopkins around?
The answers are revealed in How to Master the Art of Selling from SmarterComics, as Tom explains to readers what the profession of selling is really about and how to succeed beyond their imagination!

Family Fortunes: How to Build Family Wealth and Hold on to It for 100 Years by Bill Bonner, Will Bonner

English | July 31, 2012 | ISBN: 1118171411 | EPUB + PDF | 352 pages | 1.5/3.2 MB

Advice on managing your wealth from bestselling author Bill Bonner
From trusted New York Times bestselling author Bill Bonner comes a radical new way to look at family money and a practical, actionable guide to getting and maintaining multigenerational wealth. Family Fortunes: How to Build Family Wealth and Hold on to It for 100 Years is packed with useful information, interwoven with Bonner’s stories about his own family’s wealth philosophy and practices.
A comprehensive guide that shows how families can successfully preserve their estates by ignoring most of what people think they know about “the rich” and, instead, training and motivating all family members to work together toward a very uncommon goal. This book is a must-read for all individual investors—even those who do not plan to leave money to their children—because it challenges many of the most ubiquitous principles and rules of investing.
You might expect a book on family wealth to be extremely conservative in its outlook. Instead, the Bonners announce what is practically a revolutionary manifesto. They explain:
Why family money should NOT be invested in “safe, conservative” investments
Why charitable giving is usually a waste of money, or worse
Why it is NOT a good idea to let children go their own way
Why you can’t trust wealth “professionals” and why you should never entrust your money to money managers
Why giving your children as much education as possible is NOT a good idea
Why Warren Buffett and the rest of the rich people asking for higher tax rates are wrong to take “the pledge”
Why Wall Street is a graveyard for capital, why most celebrity CEOs are a threat to the businesses they run, why modern capitalism is a failure, and more
You will come away with a very different idea as to what family wealth is all about. It is not stodgy. Not boring. Not moss-backed and reactionary. On the contrary, it is the most dynamic, forward-looking capital in the world. The essential guide to passing wealth from one generation to the next, Family Fortunes is filled with concrete, practical advice you can put to use right away.

Gen Tanabe, Kelly Tanabe, “The Ultimate Scholarship Book 2013: Billions of Dollars in Scholarships, Grants and Prizes”

2012 | ISBN: 1617600016 | English | 832 Pages | PDF + EPUB | 16.30 MB + 5.85 MB

Information on thousands of scholarships, grants, and prizes is easily accessible in this revised directory with more than 700 new listings that feature awards indexed by career goal, major, academics, public service, talent, athletics, religion, ethnicity, and more. Each entry contains all the necessary information for students and parents to complete the application process, including eligibility requirements, how to obtain an application, how to get more information about each award, sponsor website listings, award amounts, and key deadlines. With scholarships for high school, college, graduate, and adult students, this guide also includes tips on how to conduct the most effective search, how to write a winning application, and how to avoid scams.

Micah Solomon, “High-Tech, High-Touch Customer Service: Inspire Timeless Loyalty in the Demanding New World of Social Commerce”

2012 | ISBN: 0814417906 | English | 208 Pages | EPUB + MOBI | 2.05 MB + 1.10 MB

In an age of social media, smartphones, self-service, and six-second attention spans, High-Tech, High-Touch Customer Service throws your business a lifeline. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment–lashing out at those that don’t.
Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind loyal customer base that allows you to survive–and thrive. And High-Tech, High-Touch Customer Service spells out surefire strategies for success in a clear, entertaining, and practical way. Discover:
* Six major customer trends and what they mean for your business
* Eight unbreakable rules for social media customer service
* How to effectively address online complainers and saboteurs on Yelp, Twitter, TripAdvisor, and other forums for user generated content
* The rising power of self-service–and how to design it properly
* How to build a company culture that breeds stellar customer service
High-Tech, High-Touch Customer Service reveals inside secrets of wildly successful customer service initiatives, from Internet startups to venerable brands, and shows how companies of every stripe can turn casual customers into fervent supporters who will spread the word far and wide–online and off.

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